Competitor Analysis
Understand the Operational Environment
Understanding the current state allows us to develop the best strategy to reach your desired goals.
Competitor Analysis
Understand the Operational Environment
Understanding the current state allows us to develop the best strategy to reach your desired goals.
Digital Competition Overview
We take your top online competitors and analyze their websites for messaging, traffic sources, PPC ad copies, estimated PPC budget, organic search traffic to help understand the current situation. Sometimes the competitor analysis significantly impacts our strategy, especially for younger companies.
Traffic Sources By Type
Traffic sources includes dissecting at your competitions’ traffic volume by type. Potentially they get a significant amount of traffic from a Huffington Post article or Forbes.com spot. We will also look at estimate of mobile vs desktop traffic in addition to SEO and PPC traffic estimates.
Organic Overview
The organic overview looks at organic traffic sources as well as terms your competition is targeting for specific keywords. This analyzes your competitors on page and off-page SEO. We need to understand their link profiles, in-bound link velocity and general link metrics. We also lo at URL structures, page titles and page descriptions to understand how to beat the, for high value keywords.
Organic Overview
The organic overview looks at organic traffic sources as well as terms your competition is targeting for specific keywords. This analyzes your competitors on page and off-page SEO. We need to understand their link profiles, in-bound link velocity and general link metrics. We also lo at URL structures, page titles and page descriptions to understand how to beat the, for high value keywords.
PPC Analysis
We will scrape Google for ad copies, keywords targeted, approximately budgets. We will also look at how competitors’’ ad copies have changed overtime. This gives us an insight to the competitive landscape and sometimes we find low CPC keywords to target.
Messaging & Positioning
We are not a branding company, but we will look at your brand compared to theirs, especially when it comes to hierarchy of messaging on your landing pages. In certain industries companies have evolved to have specific messaging for specific reasons.
Messaging & Positioning
We are not a branding company, but we will look at your brand compared to theirs, especially when it comes to hierarchy of messaging on your landing pages. In certain industries companies have evolved to have specific messaging for specific reasons.
About Us
Case Studies
- Increased qualified leads by almost 40% through organic search in a industry with average AdWords CPCs over $86
- More than doubling a physical products company targeted monthly traffic from 4,000 visits to over 10,400 organic visits in just 5 months.
- Steadily increased a client’s traffic, allowing the company to expand the business to another major metropolitan area.
Next Steps
- We work with companies that are looking to grow and need SEO that delivers real, measurable results.
- To kick-off a relationship we will research the opportunity and present your company with our recommendations.
- A typical engagement is actually an enduring relationship. We retain over 97.2% of our clients year over year.
CAN PEOPLE FIND YOU?
THE BEST OFFLINE
You may be the best custom suit maker in Columbus and greater Central Ohio, but if no one can find find your site, or it lacks basic functionality across cell phones, tablets and computers, you are not driving business. You also need the right messaging to make someone take action now and you need to show up in the search engines so people in Columbus can find you.
PHONES RINGING
You obviously want calls, visits, etc. You want to grow your business, hire more employees and expand. The same goes if you aren’t selling custom clothing but are running a law office, chiropractic practice or car dealership. The ea of simply having a website and people will find it are over. Getting found within the search engines is a very deliberate process.
CONVERSION
Driving traffic to a site is great. Many online marketing companies specialize in that. How many specialize in creating and measuring sites for conversion and tracking that by traffic source (referral traffic, search engine traffic, pay-per-click traffic)?
THE PROBLEM & THE SOLUTION
A COMPANY YOU CAN TRUST
Many of our current clients are not designers. That is okay. We will help you find the right design. And surprisingly, we do have a client who did graduate from the Columbus College of Art & Design. Irregardless of your design background, we will create a website that drives traffic and converts.
MORE THAN HOSTING & A DOMAIN NAME
Web design encompasses much more than great image,s compelling content, shared or dedicated hosting and a domain name. It is more than determining your search engine optimization strategy. It is a function of this but is really a representation of your company’s identity.
ALAN MORGAN DIFFERENCE
IF YOU LIKE IT
Then we may love it. If you are in love with 1990s moving clip art and random jpegs dripped throughout the page, we may love the idea but fear it may not connect with your target demographic. It is nothing against you, we just want you to have a high converting site.
USER EXPERIENCE
Customers are impatient. You have three seconds to get them to scroll and read more. It is needs to be compelling, but it also needs to load quickly on a computer, tablet and phone.
LANGUAGE
A business owner doesn’t need to know JAVA, Ruby, Joomla, WordPress, PHP, etc. You do not have to create the content. Let us take care of that for you.
A business owner doesn’t need to know JAVA, Ruby, Joomla, WordPress, PHP, etc. You do not have to create the content. Let us take care of that for you.
MORE COLUMBUS WEB DESIGN FAQS
What is Conversion Optimized Web Design?
Most companies out there want to build beautiful websites. That is great, but do they convert? A converting website is more important than a beautiful. Sometimes these elements go hand-in-hand, and other times beauty can negatively impact conversion. Conversion depends on the audience, how they found the page / site and a whole lot more. Beauty’s affect on conversion is extremely industry and demographic specific.
Why you need it
Our goal is to get your website found and to get sales. They is why we test conversion and focus more on lead generation than any other factor when doing web development in Columbus and beyond. Your website should be a tool to generate revenue not act as just “something you have to have,” which is what we often hear from small and medium sized business owners.
What About other platforms
WordPress websites account for over 70% of the top spot in Google. When looking at a website and a website build as a revenue generating tool, this matters. So we typically build in WordPress.
Commonly Asked Questions
Website Design
Custom Website
Best Web
Services Web
Webdesign
Site Design
Website Services
Custom Web
Design Marketing
Design Corporate
Website Web
Design Business
Best Design
Graphic Web
Design Agency
Professional Web
Website Development
Ecommerce Development
Top Website
Development Company
Design Company
Web Firm
Top Web
Business Web
Web Design
Web Development
Ecommerce Design
Internet Design
Web Development Agency
Design And Development
Company Website
Affordable Web
Page Design
Graphic Design
Small Web
Case Studies
- Increased qualified leads by almost 40% through organic search in a industry with average AdWords CPCs over $86
- More than doubling a physical products company targeted monthly traffic from 4,000 visits to over 10,400 organic visits in just 5 months.
- Steadily increased a client’s traffic, allowing the company to expand the business to another major metropolitan area.
CAN PEOPLE FIND YOU?
THE BEST OFFLINE
You may be the best custom suit maker in Columbus and greater Central Ohio, but if no one can find find your site, or it lacks basic functionality across cell phones, tablets and computers, you are not driving business. You also need the right messaging to make someone take action now and you need to show up in the search engines so people in Columbus can find you.
PHONES RINGING
You obviously want calls, visits, etc. You want to grow your business, hire more employees and expand. The same goes if you aren’t selling custom clothing but are running a law office, chiropractic practice or car dealership. The ea of simply having a website and people will find it are over. Getting found within the search engines is a very deliberate process.
CONVERSION
Driving traffic to a site is great. Many online marketing companies specialize in that. How many specialize in creating and measuring sites for conversion and tracking that by traffic source (referral traffic, search engine traffic, pay-per-click traffic)?
THE PROBLEM & THE SOLUTION
A COMPANY YOU CAN TRUST
Many of our current clients are not designers. That is okay. We will help you find the right design. And surprisingly, we do have a client who did graduate from the Columbus College of Art & Design. Irregardless of your design background, we will create a website that drives traffic and converts.
MORE THAN HOSTING & A DOMAIN NAME
Web design encompasses much more than great image,s compelling content, shared or dedicated hosting and a domain name. It is more than determining your search engine optimization strategy. It is a function of this but is really a representation of your company’s identity.
ALAN MORGAN DIFFERENCE
IF YOU LIKE IT
Then we may love it. If you are in love with 1990s moving clip art and random jpegs dripped throughout the page, we may love the idea but fear it may not connect with your target demographic. It is nothing against you, we just want you to have a high converting site.
USER EXPERIENCE
Customers are impatient. You have three seconds to get them to scroll and read more. It is needs to be compelling, but it also needs to load quickly on a computer, tablet and phone.
LANGUAGE
A business owner doesn’t need to know JAVA, Ruby, Joomla, WordPress, PHP, etc. You do not have to create the content. Let us take care of that for you.
A business owner doesn’t need to know JAVA, Ruby, Joomla, WordPress, PHP, etc. You do not have to create the content. Let us take care of that for you.
MORE COLUMBUS WEB DESIGN FAQS
What is Conversion Optimized Web Design?
Most companies out there want to build beautiful websites. That is great, but do they convert? A converting website is more important than a beautiful. Sometimes these elements go hand-in-hand, and other times beauty can negatively impact conversion. Conversion depends on the audience, how they found the page / site and a whole lot more. Beauty’s affect on conversion is extremely industry and demographic specific.
Why you need it
Our goal is to get your website found and to get sales. They is why we test conversion and focus more on lead generation than any other factor when doing web development in Columbus and beyond. Your website should be a tool to generate revenue not act as just “something you have to have,” which is what we often hear from small and medium sized business owners.
What About other platforms
WordPress websites account for over 70% of the top spot in Google. When looking at a website and a website build as a revenue generating tool, this matters. So we typically build in WordPress.
Commonly Asked Questions
Website Design
Custom Website
Best Web
Services Web
Webdesign
Site Design
Website Services
Custom Web
Design Marketing
Design Corporate
Website Web
Design Business
Best Design
Graphic Web
Design Agency
Professional Web
Website Development
Ecommerce Development
Top Website
Development Company
Design Company
Web Firm
Top Web
Business Web
Web Design
Web Development
Ecommerce Design
Internet Design
Web Development Agency
Design And Development
Company Website
Affordable Web
Page Design
Graphic Design
Small Web
Next Steps
- We work with companies that are looking to grow and need SEO that delivers real, measurable results.
- To kick-off a relationship we will research the opportunity and present your company with our recommendations.
- A typical engagement is actually an enduring relationship. We retain over 97.2% of our clients year over year.
About Us
Case Studies
- Increased qualified leads by almost 40% through organic search in a industry with average AdWords CPCs over $86
- More than doubling a physical products company targeted monthly traffic from 4,000 visits to over 10,400 organic visits in just 5 months.
- Steadily increased a client’s traffic, allowing the company to expand the business to another major metropolitan area.
Next Steps
- We work with companies that are looking to grow and need SEO that delivers real, measurable results.
- To kick-off a relationship we will research the opportunity and present your company with our recommendations.
- A typical engagement is actually an enduring relationship. We retain over 97.2% of our clients year over year.
CAN PEOPLE FIND YOU?
THE BEST OFFLINE
You may be the best custom suit maker in Columbus and greater Central Ohio, but if no one can find find your site, or it lacks basic functionality across cell phones, tablets and computers, you are not driving business. You also need the right messaging to make someone take action now and you need to show up in the search engines so people in Columbus can find you.
PHONES RINGING
You obviously want calls, visits, etc. You want to grow your business, hire more employees and expand. The same goes if you aren’t selling custom clothing but are running a law office, chiropractic practice or car dealership. The ea of simply having a website and people will find it are over. Getting found within the search engines is a very deliberate process.
CONVERSION
Driving traffic to a site is great. Many online marketing companies specialize in that. How many specialize in creating and measuring sites for conversion and tracking that by traffic source (referral traffic, search engine traffic, pay-per-click traffic)?
THE PROBLEM & THE SOLUTION
A COMPANY YOU CAN TRUST
Many of our current clients are not designers. That is okay. We will help you find the right design. And surprisingly, we do have a client who did graduate from the Columbus College of Art & Design. Irregardless of your design background, we will create a website that drives traffic and converts.
MORE THAN HOSTING & A DOMAIN NAME
Web design encompasses much more than great image,s compelling content, shared or dedicated hosting and a domain name. It is more than determining your search engine optimization strategy. It is a function of this but is really a representation of your company’s identity.
ALAN MORGAN DIFFERENCE
IF YOU LIKE IT
Then we may love it. If you are in love with 1990s moving clip art and random jpegs dripped throughout the page, we may love the idea but fear it may not connect with your target demographic. It is nothing against you, we just want you to have a high converting site.
USER EXPERIENCE
Customers are impatient. You have three seconds to get them to scroll and read more. It is needs to be compelling, but it also needs to load quickly on a computer, tablet and phone.
LANGUAGE
A business owner doesn’t need to know JAVA, Ruby, Joomla, WordPress, PHP, etc. You do not have to create the content. Let us take care of that for you.
A business owner doesn’t need to know JAVA, Ruby, Joomla, WordPress, PHP, etc. You do not have to create the content. Let us take care of that for you.
MORE COLUMBUS WEB DESIGN FAQS
What is Conversion Optimized Web Design?
Most companies out there want to build beautiful websites. That is great, but do they convert? A converting website is more important than a beautiful. Sometimes these elements go hand-in-hand, and other times beauty can negatively impact conversion. Conversion depends on the audience, how they found the page / site and a whole lot more. Beauty’s affect on conversion is extremely industry and demographic specific.
Why you need it
Our goal is to get your website found and to get sales. They is why we test conversion and focus more on lead generation than any other factor when doing web development in Columbus and beyond. Your website should be a tool to generate revenue not act as just “something you have to have,” which is what we often hear from small and medium sized business owners.
What About other platforms
WordPress websites account for over 70% of the top spot in Google. When looking at a website and a website build as a revenue generating tool, this matters. So we typically build in WordPress.
Commonly Asked Questions
Website Design
Custom Website
Best Web
Services Web
Webdesign
Site Design
Website Services
Custom Web
Design Marketing
Design Corporate
Website Web
Design Business
Best Design
Graphic Web
Design Agency
Professional Web
Website Development
Ecommerce Development
Top Website
Development Company
Design Company
Web Firm
Top Web
Business Web
Web Design
Web Development
Ecommerce Design
Internet Design
Web Development Agency
Design And Development
Company Website
Affordable Web
Page Design
Graphic Design
Small Web
Case Studies
- Increased qualified leads by almost 40% through organic search in a industry with average AdWords CPCs over $86
- More than doubling a physical products company targeted monthly traffic from 4,000 visits to over 10,400 organic visits in just 5 months.
- Steadily increased a client’s traffic, allowing the company to expand the business to another major metropolitan area.
CAN PEOPLE FIND YOU?
THE BEST OFFLINE
You may be the best custom suit maker in Columbus and greater Central Ohio, but if no one can find find your site, or it lacks basic functionality across cell phones, tablets and computers, you are not driving business. You also need the right messaging to make someone take action now and you need to show up in the search engines so people in Columbus can find you.
PHONES RINGING
You obviously want calls, visits, etc. You want to grow your business, hire more employees and expand. The same goes if you aren’t selling custom clothing but are running a law office, chiropractic practice or car dealership. The ea of simply having a website and people will find it are over. Getting found within the search engines is a very deliberate process.
CONVERSION
Driving traffic to a site is great. Many online marketing companies specialize in that. How many specialize in creating and measuring sites for conversion and tracking that by traffic source (referral traffic, search engine traffic, pay-per-click traffic)?
THE PROBLEM & THE SOLUTION
A COMPANY YOU CAN TRUST
Many of our current clients are not designers. That is okay. We will help you find the right design. And surprisingly, we do have a client who did graduate from the Columbus College of Art & Design. Irregardless of your design background, we will create a website that drives traffic and converts.
MORE THAN HOSTING & A DOMAIN NAME
Web design encompasses much more than great image,s compelling content, shared or dedicated hosting and a domain name. It is more than determining your search engine optimization strategy. It is a function of this but is really a representation of your company’s identity.
ALAN MORGAN DIFFERENCE
IF YOU LIKE IT
Then we may love it. If you are in love with 1990s moving clip art and random jpegs dripped throughout the page, we may love the idea but fear it may not connect with your target demographic. It is nothing against you, we just want you to have a high converting site.
USER EXPERIENCE
Customers are impatient. You have three seconds to get them to scroll and read more. It is needs to be compelling, but it also needs to load quickly on a computer, tablet and phone.
LANGUAGE
A business owner doesn’t need to know JAVA, Ruby, Joomla, WordPress, PHP, etc. You do not have to create the content. Let us take care of that for you.
A business owner doesn’t need to know JAVA, Ruby, Joomla, WordPress, PHP, etc. You do not have to create the content. Let us take care of that for you.
MORE COLUMBUS WEB DESIGN FAQS
What is Conversion Optimized Web Design?
Most companies out there want to build beautiful websites. That is great, but do they convert? A converting website is more important than a beautiful. Sometimes these elements go hand-in-hand, and other times beauty can negatively impact conversion. Conversion depends on the audience, how they found the page / site and a whole lot more. Beauty’s affect on conversion is extremely industry and demographic specific.
Why you need it
Our goal is to get your website found and to get sales. They is why we test conversion and focus more on lead generation than any other factor when doing web development in Columbus and beyond. Your website should be a tool to generate revenue not act as just “something you have to have,” which is what we often hear from small and medium sized business owners.
What About other platforms
WordPress websites account for over 70% of the top spot in Google. When looking at a website and a website build as a revenue generating tool, this matters. So we typically build in WordPress.
Commonly Asked Questions
Website Design
Custom Website
Best Web
Services Web
Webdesign
Site Design
Website Services
Custom Web
Design Marketing
Design Corporate
Website Web
Design Business
Best Design
Graphic Web
Design Agency
Professional Web
Website Development
Ecommerce Development
Top Website
Development Company
Design Company
Web Firm
Top Web
Business Web
Web Design
Web Development
Ecommerce Design
Internet Design
Web Development Agency
Design And Development
Company Website
Affordable Web
Page Design
Graphic Design
Small Web
Next Steps
- We work with companies that are looking to grow and need SEO that delivers real, measurable results.
- To kick-off a relationship we will research the opportunity and present your company with our recommendations.
- A typical engagement is actually an enduring relationship. We retain over 97.2% of our clients year over year.
Columbus Office
Our Specialties
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