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Guaranteed Results

Increased Traffic & Conversion

Real Time Analytics

No Hassle Contracts

eCommerce SEO Services & More

  • The Alan Morgan Guarantee

    We offer you our guarantee.  We will layout a project timeline and if we do not meet our forecasts we do not invoice you until we hit the projection.

  • Planning & Insights

    Our SEO process begins with understanding your audience- for both SEO and conversion.  We understand individuals looking for children’s clothing search differently than someone looking for exercise equipment.  We also understand work with you to ensure the market we are targeting is the market you are trying to serve.

  • National & Regional Marketing

    With everything from multi-channels national solutions to hyper-regional options to fit your company’s marketing needs.  This means we do Search Engine Optimization, but depending on your needs also deliver pay-per-click, content based marketing, social media marketing and marketing automation service.

WHO WE AREN’T

FREE SEO AUDITS

We don’t try to give you a free SEO audit that provides you little to no insight and only tells you what you already know, that you aren’t on page 1 of Google and aren’t getting leads via your website.  These are silly.  Your businessand our company are both better than that.

BUZZ WORDS

We aren’t going to use a bunch of phrases with words like integrated full service marketing solutions that deliver long term sustainable SEO solutions……”  What we will do is rank your site, conduct real analysis of PPC terms, and treat your marketing investment like our own.  We know what our ability to deliver can be the difference of a family vacation to Hawaii or one to a city park.

NORMAL MARKETERS

We pride ourselves not being a normal marketing firm.  Our founders were members of the Special Operations community and bring that competitive drive to the world of digital marketing.  We don’t sit around and debate what hue of orange this is.  We research, conduct analysis and execute.

INCREASE YOUR COMPANY’S TRAFFIC & CONVERSION

  • Ecommerce Search Engine Optimization

    Increasing a company’s visibility is the critical to growth.  People are looking for physical via the internet and specifically Google and Bing every single day.  

  • Pay-Per-Click

    Depending on your company’s product mix, branding positioning, whether you have well known  competitors and target segment will determine if we recommend Pay-Per-Click.  After we determine if running ads is profitable, we will ensure you run the right ads to the right audience, based on your products and customer archetypes.

  • Remarketing

    Once we get a potential client to your site, we will retarget them around the internet so you continue to get touch points with that potential client.

  • Email Follow-up

    We will automate your follow-up process to ensure you spend more time responding to the right leads instead of having to worry about getting that email response out to a potential client.

REAL TIME ANALYTICS

  • 24/7 Dashboard

    Your company will have its own dashboard with search engine rankings, Google analytics data, pay-per-click advertising data and of source SEO rankings.

  • User Experience Tracking

    Understanding what people do when they get to your site is valuable and an important aspect to increasing conversion.  We track where users spend the most time, not just the page, but the exact part of the page so we can leverage this interaction and increase your conversion.

  • Creative Engagement

    Whether it’s infographics on why your product is superior to the competitions or why you have the best birthday gift for college kids, we will display your competitive advantages in interactive and  initiative ways.

Stop missing out on more revenue & better market insights. Work with us & Defeat your competition. 

Let’s Connect
Call (866) 805-3494 today!

WHAT ARE ECOMMERCE SEO SERVICES & MORE

What is SEO for eCommerce?

The definition of ecCmmerce is selling products and goods via the internet.  You have to have a coherent SEO strategy in order to have a successful eCommerce company.  This can mean going after the major industry terms, like foam rollers or targeting a long tail version of it (the best foam roller for IT bands).  No matter what, search engine marketing is critical to the short and long term health of any eCommerce company.

Many SEO consultations will argue what strategy to go with for an eCommerce company. Since all eCommerce companies are doing the SEO basics, your company needs something more out of a search engine marketing firm.  Whether you are selling flags, gardening supplies, workout gear, kitchen gadgets or socks, it all drives revenues.   Ranking in Google and Bing is the cornerstone of your business.  This is why more and more companies are turning to the Alan Morgan Group and the Alan Morgan Guarantee.  SEO for us is not simply increasing your rankings.  It is getting you into the prime positions within the search engines to get traffic which leads to more revenue.

How We Define SEO success

eCommerce SEO success is easily measured.  We use conversion, click through rates, traffic, time on site to monitor our SEO campaigns.  Success to us to more of the right traffic that leads to conversion.  online ecommerce trackingOne client saw a 278% increase in our client’s organic conversions.  We use real numbers to talk about success.  We also expect to always find a way to deliver page 1 and top 5 rankings, which is why we have our Alan Morgan Group guarantee.

More About eCommerce SEO Services

The most satisfying part of eCommerce SEO is getting our clients ahead of the clients out there.  Whether you are competing with Wal-Mart, Amazon, or even CrateJoy, we take pleasure in helping you beat the giant companies with large marketing budgets. We know what it means to the bottom line of our small and medium sized eCommerce clients to win their spaces.  Some of our clients saw a 200% increase in revenue by moving up one spot for 1 keyword.  We look forward to doing the same for your business.

On Site Optimization for eCommerce

With any eCommerce SEO project, we start with research, this means digging into the long tail versions of how consumers are searching for your particular products and services.  From there we look at your current on-page content, URL structures and general site infrastructure.  After that, we look at design elements and any user data you have (Google Analytics, Crazy Egg, etc).

We then begin to layout a new site architecture with URLs, page titles and descriptions and the all-important schema markup.  Schema is one of the most commonly overlooked on-site elements and most critical.  We use Moz tools and other online services to provide further insights to keyword competition and opportunity.

Functionality

When we are talking about site functionality for an eCommerce site we are talking about a fast site and easy navigation.  How many times have you gotten lost in an eCommerce site?  Or when is the last time you waited for a page to load and actually made a purchase on a site?  With competitors like Amazon, no one can afford to have a slow site.  Or a site that is difficult to navigate.  Contextual interlinking still matters for eCommerce sites. So do descriptor videos and high quality images.

We help companies get this right and make more sales.

Mobile Experience

Most of eCommerce clients receive more traffic from a mobile device than a desktop.  This means an optimized mobile experience is critical to avoid costly cart abandonments.  Cart abandonments not only affect your bottom line but they also affect your SEO.   eCommerce mobile experience must be tracked and measured and then optimized.  We use a few different tools to understand the current state and then design the optimal future state to maximize your conversion and help you rank.  We also build mobile optimized eCommerce sites that truly increase conversion.

Web Design, User Experience and Conversion for eCommerce

Conversion is a function of the web design, ranking for the right keyword or the right user from a relevant referring domain and user experience.  We use a variety of tools to measure all of these factors and cloud based based hosting to ensure a highly responsiveness experience. We focus on ranking for buyer first terms and shopping terms once we are getting traffic and conversion from the buyer terms.

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